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Job title:

Advertising Sales Account Executive

Job roles:

Sales Managers, Advertising Sales Agents


Appalachian State University

About this Job

The Appalachian Advertising Sales Account Executive should be a currently enrolled, full-time student who will be responsible for generating and executing advertising sales agreements for The Appalachian student news organization. They must be organized, adaptable, professional and charismatic. They must have a flexible schedule and the ability to communicate precisely in person, over the phone and through email.


• Sells print ads, digital ads (web, newsletter and social media), out of home ads (newsstand posters), and more to generate income for the operating budget of The Appalachian

• Handles market research to identify potential new clients

• Cold contacts potential clients through phone, in person and email

• Develops relationships through meetings with clients, and successfully approaches each client through consultative selling

• Ensures advertising copy and art is received, then approved in a timely manner in order to meet production deadlines

• Works with client to ensure that invoices and agreements are signed and sent, paperwork is filed in appropriate folders on a shared Google Drive, and clients pay their invoices on time as agreed

• Attends regular meetings of advertising staff, and also meets individually with business office managers as scheduled

• Keeps track of progress through sales call sheets, and updates them weekly

• Must be able to take initiative and work independently, as well as work as part of a team and report to student managers (primary) and the adviser (secondary)

• Successfully works as part of a team to ensure sales goals at the monthly, semesterly and yearly basis are met or exceeded

• Must attend training workshops as assigned throughout the year, including but not limited to leadership training sessions, sales and marketing specific training sessions, The Appalachian’s Mountaineer Media Workshops, etc.


Extensive sales experience is not required. Upon being hired, introductory sales training will be provided.


Position will be compensated on a commission-only basis on their sales successfully landed, after the advertising client has paid the outstanding invoice.

About The Appalachian

The Appalachian has been Appalachian State University’s student-run news publication since 1934. We publish a print newspaper monthly, send out a weekly email newsletter, and publish content digitally through our website and our social media platforms. We are the recipient of the ACP Pacemaker Award, the CMA Pinnacle Award and the NC College Media Association Best of Show award.

The Appalachian strives to provide fair and accurate news for the campus community; to inform, entertain and create a forum for ideas; to provide on outlet for reader opinions; to be a champion for student, faculty, staff, and community interests; and to remain editorially independent, in order to exercise and ensure First Amendment rights for students at Appalachian State University.

Duration: Temporary/Seasonal


Room 235, Plemmons Student Union, Appalachian State University, Boone, NC 28608




Freshman, Sophomore, Junior, Senior, Masters, Graduating May 2025-May 2027


(Any major is fine)


2.5 GPA minimum


No US work authorization required (on-campus employment)


Must submit a cover letter, resume, and current class schedule as part of application

Office of Disability Resources Accommodations: Appalachian State University is committed to providing an inclusive experience, accessible learning [and working] environments and equal opportunity to individuals with disabilities in accordance with the Americans with Disabilities Act and Section 504 of the Rehabilitation Act. Individuals needing reasonable accommodations should contact the Office of Disability Resources (828.262.3056 or

AA/EEO Statement: Appalachian State University is an Affirmative Action/Equal Opportunity Employer. The University does not discriminate in access to its educational programs and activities, or with respect to hiring or the terms and conditions of employment, on the basis of race, color, national origin, religion, sex, gender identity and expression, political affiliation, age, disability, veteran status, genetic information or sexual orientation.