Advertising Sales Account Executive

The Appalachian Advertising Sales Account Executive should be a currently enrolled, full-time student who will be responsible for generating and executing advertising sales agreements for The Appalachian student news organization. They must be organized, adaptable, professional and charismatic. They must have a flexible schedule and the ability to communicate precisely in person, over the phone and through email.

• Sells print ads, digital ads (web, newsletter and social media), out of home ads (newsstand posters), and more to generate income for the operating budget of The Appalachian

• Handles market research to identify potential new clients

• Cold contacts potential clients through phone, in person and email

• Develops relationships through meetings with clients, and successfully approaches each client through consultative selling

• Ensures advertising copy and art is received, then approved in a timely manner in order to meet production deadlines

• Works with client to ensure that invoices and agreements are signed and sent, paperwork is filed in appropriate folders on a shared Google Drive, and clients pay their invoices on time as agreed

• Attends regular meetings of advertising staff, and also meets individually with business office managers as scheduled

• Keeps track of progress through sales call sheets, and updates them weekly

• Must be able to take initiative and work independently, as well as work as part of a team and report to student managers (primary) and the adviser (secondary)

• Successfully works as part of a team to ensure sales goals at the monthly, semesterly and yearly basis are met or exceeded

• Must attend training workshops as assigned throughout the year, including but not limited to leadership training sessions, sales and marketing specific training sessions, The Appalachian’s Mountaineer Media Workshops, etc.

Extensive sales experience is not required. Upon being hired, introductory sales training will be provided.

Position will be compensated on a commission-only basis on their sales successfully landed, after the advertising client has paid the outstanding invoice.

The Appalachian has been Appalachian State University’s student-run news publication since 1934. We publish a print newspaper monthly, send out a weekly email newsletter, and publish content digitally through our website and our social media platforms. We are the recipient of the ACP Pacemaker Award, the CMA Pinnacle Award and the NC College Media Association Best of Show award.

The Appalachian strives to provide fair and accurate news for the campus community; to inform, entertain and create a forum for ideas; to provide on outlet for reader opinions; to be a champion for student, faculty, staff, and community interests; and to remain editorially independent, in order to exercise and ensure First Amendment rights for students at Appalachian State University.

Room 217 Plemmons Student Union, Appalachian State University, Boone, NC 28608

https://theappalachianonline.com/

Sophomore, Junior, Senior, Masters, Graduating May 2022-May 2026

(Any major is fine)

2.5 GPA minimum

No US work authorization required (on-campus employment)

Must submit a cover letter, resume, and current class schedule as part of application